Reduced 2026 fees = bigger margins. See what you saveReduced 2026 fees = bigger margins. See what you savePRICING
Grow your business, cost-effectively
The cost to sell on Amazon depends on your selling plan, product category, fulfilment strategy, and other variables. The options are flexible, so you can find the combo that works best for you and your goals.
€39 (excl. VAT) per month + selling fees
Selling plan
The Individual plan costs €0.99 per unit sold, and the Professional plan costs €39 (excl. VAT) regardless of the number of units that you sell.
Referral fees
Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 8% and 15%.
Fulfilment fees
The cost to ship your orders depends on whether you fulfil your own orders or use Fulfilment by Amazon (FBA).
Other costs
Some selling partners may incur additional fees (such as long-term storage fees) or pay for optional programmes like advertising or premium account services.
2026 Updates to European Referral and Fulfillment by Amazon fees
In 2026, we will make one of our largest-ever fee reductions, lowering fees by an average of €0.17 per unit sold in our European stores.
Effective December 15, 2025
- Building on the parcel fee decreases introduced in 2025, we have further reduced FBA fulfillment fees for parcels by an average of €0.32 in our United Kingdom, Germany, France, Italy, and Spain stores.
- We have reduced referral fees for Clothing and Accessories from 8% to 5% for items at and up to €15, and from 15% to 10% for items between €15 and €20 in all European stores.
Effective January 5, 2026, in all European stores
- We have reduced referral fees for Home Products (new category) from 15% to 8% for items priced at and up to €20, Pet Clothing and Food from 15% to 5% for items up to €10 and Grocery and Gourmet and Vitamins, Minerals and Supplements (new category) from 8% to 5% for items up to €10.
- We have extended our reduced Low-price FBA rates in most categories to products priced at or below €20, lowering FBA fees for these newly eligible products by an average of €0.45 per unit.
Getting paid and paying fees
When you set up a selling partner account, you’ll provide a credit card number and a bank account. Amazon will charge the credit card to cover your fees, and proceeds from any sales will be deposited into your bank account.
Revenue calculator
Estimate your Amazon revenue
Provide your product details and fulfilment costs and see real-time cost comparisons between different fulfilment methods.
PLANS
Selling plans
Our selling plans give you the freedom to pay per sale or stick to a flat monthly fee. You can change or cancel your plan at any time.
Plans
Individual
Professional
€
0.99
(excl. VAT) / item sold
+ additional selling fee
€
39
(excl. VAT) / month
+ additional selling fees
Overview
This plan might be right for you if...
• You sell fewer than 40 items a month
• You sell more than 40 items a month
• You're still deciding what to sell
• You want to advertise your products
• You don't plan to advertise or use advanced selling tools
• You want to qualify for top placement on product detail pages
• You want to sell products in restricted categories
Selling plan features
Add new products to the Amazon catalogue
Grow your business with Fulfilment by Amazon
Apply to sell in additional categories
Save time creating listings in bulk
Manage inventory with feeds, spreadsheets, and reports
Increase selling efficiency with API integration
Set your own shipping fees for non-media products *
Engage buyers with on site advertising tools
Run promotions including free shipping
Add multiple users to your account
* Books, Music, Video, and DVD
Amazon jargon:
Referral fees
For every item sold, selling partners pay Amazon a percentage of the total price—including item price, shipping cost, and any gift-wrapping charges—or a minimum amount, whichever is greater. Referral fees are in addition to selling plan fees.
FEES
Category Referral Fees
Selling partners pay a referral fee on each item sold. For all products, Amazon deducts the applicable referral fee percentage calculated on the total sales price. The total sales price is the total amount paid by the buyer, including the item price and any delivery or gift wrapping charges
Referral Fee Schedule (effective December 2024)
Categories
Standard Referral Fee
Per-item Minimum Referral Fee
FEES
Fulfilment Fees
Fulfilment fees depend on whether you plan to ship products yourself, or use Fulfilment by Amazon (FBA) to handle your logistics and offer Prime shipping for your products.
Pay only for the services you use
Our flexible rate structure makes it easy to be more competitive.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
Fulfilment fee
A flat fee per unit, based on the product type, dimension and weight
Storage fee
Storage fee
Downloadable rate cards
You can find more details about FBA and a full set of our fees below:
FBA storage fees *
Inventory storage fees are charged monthly based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres. The volume measurement is based on unit size when properly packaged and ready to ship.
Month
Clothing, Shoes, Eyewear and Handbags (standard size)
Dangerous Goods - Hazmat (standard size)
All other categories (standard size)
Dangerous Goods - Hazmat (Oversize)
All other categories (Oversize)
January - September
€16.52 per cubic meter per month
€30.00 per cubic meter per month
€27.54 per cubic meter per month
€25.00 per cubic meter per month
€19.80 per cubic meter per month
October - December
€23.11 per cubic meter per month
€41.00 per cubic meter per month
€42.37 per cubic meter per month
€35.00 per cubic meter per month
€27.50 per cubic meter per month
Estimate your FBA fees
Enter your fulfilment costs and compare the profitability of your fulfilment method to FBA. Fees are calculated based on the standard FBA storage and fulfilment fees, as outlined above.
Product examples
Product type
SD Card
Grille-pain
Keyboard
Product size
Small Envelope
Standard Parcel
Large Oversize
Dimensions
3.2 x 2.4 x 0.2 cm
25.5 x 18.5 x 17 cm
150 x 10 x 10 cm
Outbound Shipping Weight
30 g
2.2 kg
5.4 kg
Sell on Amazon.nl Shipping from inventory in the Netherlands
€1.90
€6.27
€10.96
Sell on EU markets Shipping from inventory in the Netherlands (EFN)
€4.73
€12.87
€30.06
Sell on EU markets Dispatch from local warehouse in each EU market (Pan-EU)
From €1.90
From €5.98
From €10.66
* Price per unit, stockage in October
Other costs
When calculating the full cost of selling in Amazon stores, be sure to consider additional selling expenses you may incur, and other optional programmes designed to help you increase sales
Additional selling fees
Inventory fees
If you store inventory in an Amazon fulfilment centre—available to selling partners who use FBA—in addition to monthly inventory storage fees, you may incur other fees, such long-term storage fees, overage fees, and removal order fees.
High-volume listing fees
The High Volume Listing Fee will only apply if you exceed 2 million SKUs in a given month, and it will be applied to your highest number of SKUs above 2 million at any time during that month. For each active non-media SKU over 2 million, a fee of €0.0004 per SKU will apply.
Refund administration fee
If you refund a customer for an order for which you have already received payment, Amazon will refund you the amount of the referral fee you paid for the item(s), minus the applicable Refund Administration Fee, which is the lesser of €5.00 or 20% of the applicable referral fee.
For example, if you refund a customer the €10.00 total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be €0.30 (€10.00 x 15% referral fee = €1.50).
For example, if you refund a customer the €10.00 total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be €0.30 (€10.00 x 15% referral fee = €1.50).
Optional programmes
Advertising
Attract customers from before they even realize they need your product to the time they’re purchasing it. Amazon Advertising uses a cost-per-click, auction-based pricing model, which means you set the maximum amount that you’re willing to pay when a shopper clicks your ad.
Frequently Asked Questions
Get answers to frequently asked questions about using Amazon for ecommerce.
How are Amazon FBA fees calculated?
FBA fees or fulfilment fees are calculated per item depending on its category, size and weight, and the channel on which the item is being sold. These cover the costs of storing your items in Amazon fulfilment centres, picking, packaging and shipping them once they are bought, and providing customer care.
These fees are charged per calendar month for all items stored in Amazon fulfilment centres. Based on the fulfilment channel used, you can get a preview of your revenue estimates (both total sales proceeds as well as per-unit sold estimates) using the FBA revenue calculator for specific items listed on Amazon.
These fees are charged per calendar month for all items stored in Amazon fulfilment centres. Based on the fulfilment channel used, you can get a preview of your revenue estimates (both total sales proceeds as well as per-unit sold estimates) using the FBA revenue calculator for specific items listed on Amazon.
What is the FBA calculator?
The FBA calculator is a preview tool that you can use to check and compare the estimated revenue for all the available fulfilment options for the products you have listed on Amazon and registered for Fulfilment by Amazon (FBA). You can enter your total expected sales volumes to estimate your total proceeds, check per-unit sold estimates, and also compare the fees and profitability between different fulfilment methods.
What is the difference between Amazon fees and FBA fees?
Amazon fees refer to the total charges all sellers have to pay in order to have products listed and sold on the Amazon website. This includes the referral fee, which is a percentage of the total price of your product excluding any taxes. It is charged for each item sold and varies by category.
Then, based on your selling plan, you may incur a per-item fee or a monthly fee. For example, the Professional Selling Plan requires a monthly subscription fee that also affords the user a range of benefits.
Apart from this, certain sellers may also need to pay additional fees either for premium services or marketing or for other reasons. You can refer to this page for more comprehensive information.
FBA (Fulfilment By Amazon) Fees, on the other hand, are only charged for products that you have listed under this particular service. It is charged per unit based on the item's category, size and weight, and covers the cost to store, pick, pack and ship your products using FBA. If you have opted for this, these fees will be charged along with the other Amazon fees mentioned above.
Then, based on your selling plan, you may incur a per-item fee or a monthly fee. For example, the Professional Selling Plan requires a monthly subscription fee that also affords the user a range of benefits.
Apart from this, certain sellers may also need to pay additional fees either for premium services or marketing or for other reasons. You can refer to this page for more comprehensive information.
FBA (Fulfilment By Amazon) Fees, on the other hand, are only charged for products that you have listed under this particular service. It is charged per unit based on the item's category, size and weight, and covers the cost to store, pick, pack and ship your products using FBA. If you have opted for this, these fees will be charged along with the other Amazon fees mentioned above.
How much does Amazon charge for storage of products?
Sellers have to pay a monthly inventory storage charge (storage fees), for the space occupied by all items stored in Amazon Fulfilment centres. This is calculated based on the daily average volume of the inventory, which is measured in cubic feet in the UK, and cubic metres in Europe.
The fee per cubic foot/metre varies based on the calendar month - it is lower from January to September, and a slightly higher amount is charged for the year-end, high-traffic months from October to December. The exact amount also depends on the category your product falls in, as well as its dimensions (size).
There is a separate fee structure for the storage of items that are classified as hazmat or dangerous goods.
The fee per cubic foot/metre varies based on the calendar month - it is lower from January to September, and a slightly higher amount is charged for the year-end, high-traffic months from October to December. The exact amount also depends on the category your product falls in, as well as its dimensions (size).
There is a separate fee structure for the storage of items that are classified as hazmat or dangerous goods.
Just have a few items to sell?
Start selling today
Selling on Amazon allows you to reach tens of millions of shoppers, whether you’re selling one item or millions. Your account configuration is set to sell across Europe
€39 (excl. VAT) per month + selling fees
On this site, we use cookies and similar tools (collectively, "cookies") to provide and improve services to you and to show ads. To learn more about how Amazon uses cookies, please read the Amazon Cookies Notice.
