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Forums Feedback Request: Tell Us How We’re Doing!
by Seller_xkwDczt8sPSmx
Amazon replied

Hi sellers! 👋

We just have a quick question for you: Did you get what you need from the Seller Forums today?

If the forums helped you, please click the black thumbs-up button at the bottom of this post, and if not, please click the thumbs-down button — it’s that simple!

If you didn’t get what you needed today, we’d also love it if you could reply to this post letting us know what we’re missing, or what we could improve. Your feedback helps us optimize the forums to help you find solutions faster and grow your business.

Please keep in mind we can’t address individual cases or questions on this thread, but if you have a question, please use the “New Discussion” button above (or the "New" button on a mobile device), to post in the category related to your question. This will allow you to get help or advice from our community of sellers and Amazon community managers.

Thanks so much for your feedback, and for being the best part of the Amazon Seller Forums!

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New Seller Central Forums Titles - Coming Your Way!
by Seller_GEZPMc4CeQfh6

Have you ever seen a forums discussion on Seller Central and thought, “What is this thread about?”

We're excited to announce an upcoming enhancement to your Seller Central experience with our new Seller Central Forums summarized titles.

Soon, you'll see more accurate and descriptive titles for discussions on your Seller Central homepage. This enhancement makes it easier to find discussions that are relevant to you. The new titles will summarize discussions to better reflect what sellers are actually talking about.

We're committed to making your forums experience more efficient and valuable. Please share your thoughts about this new update in the comments below – your feedback helps shape future improvements!

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❓Do You Know Your Community Managers and What We Do❓
by Seller_PIHyltK09pbl3
Amazon replied

Hello Sellers,

We've noticed questions about who we are and what we do in the Seller Forums, so we wanted to introduce ourselves properly and explain how we can help.

Who We Are

We're a global team of Community Managers supporting sellers across all Amazon marketplaces. You'll see us engaging in threads, sharing resources, and working to improve your selling experience.

What We Do

We act as a go-between connecting you with Amazon's business teams. Here's what that looks like:

  • Track and moderate seller-created threads to maintain a helpful community environment
  • Respond to discussions with guidance, resources, and policy clarification
  • Observe trends in seller feedback and share insights internally with Amazon teams
  • Escalate stuck issues when you've hit roadblocks with standard support channels

Please note: Whilst we can escalate issues, we don't always have direct access to resolve every problem. We work with the appropriate teams to get you the support you need.

How to get Category Expert Help

You've probably noticed certain Community Managers showing up in specific categories—and you're right to notice! Our CMs have specialized expertise, which is why it's so important to post your question in the right category. You can hover over the categories to see examples of topics.

No need to tag or mention a Community Manager directly. Once you post in the correct category, the category expert will review your thread.

How You Can Help Us Help You

When posting about a specific account issue, please include your case ID in your thread. This enables us to investigate efficiently and connect with the right teams on your behalf.

We'd Value Your Feedback

We're keen to understand your experience with our team:

  • Have you noticed Community Managers specialising in certain categories? Which CMs have you seen more active in areas like FBA, Account Health, or Listings?
  • Do you follow any of our Community Manager profiles? If they've helped you with a specific issue, which category did you post in?
  • What topics would you like us to cover more? Your input helps us create content that's valuable to you.

We're here to support you and make the Seller Forums a useful resource for your business. Thank you for being part of this community.

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🎉 Welcome, New UK Sellers — Let's Grow Together!
by Seller_dnxnrsZIeTNo3

Hello sellers!

Welcome to your New Seller Community Group — a dedicated space built just for you. Whether you registered your account last week or you're a few months in and still finding your feet, this is your go-to place for guidance from Amazon Community Managers, practical advice, and peer support.

Why We Created This Space 💡

Starting a business on Amazon can feel overwhelming. You're navigating policies, logistics, listings, and customer expectations — often all at once. We built this community so you don't have to figure it all out alone. Here, you'll find answers faster, learn from sellers who've been in your shoes, and get direct support from our team.

What You'll Find Here 📌

We'll be posting regularly on the topics that matter most to UK sellers, including:

  • Getting approved — category and brand approval guidance
  • Creating strong listings — optimising titles, images, and keywords
  • Choosing your fulfilment method — FBA vs. FBM and what works best for your business
  • Staying in good standing — account health and performance metrics explained
  • Managing buyer relationships — communication, feedback, and reviews
  • Understanding your costs — fee structures, payments, and dispute processes

Helpful Resources to Bookmark 🔗

Here are some essential Seller Central pages to get you started:

Seller University — Free video courses covering everything from registration to advanced selling strategies

Account Health Dashboard— Monitor your performance metrics and stay ahead of any issues

FBA Revenue Calculator— Compare fulfilment costs before deciding between FBA and FBM

Inventory Performance Dashboard— Track your inventory health and sell-through rates

How to Get the Most Out of This Space ✅

  • Ask questions — Start your own threads in the group. No question is too basic here!
  • Learn from others — Follow experienced sellers and give helpful replies a thumbs up
  • Bookmark useful posts — Save threads that are relevant to your stage of the journey
  • Stay engaged — The more you participate, the more value you'll get from this community

💬 Let's Meet!

We'd love to get to know you! Drop a comment below and tell us:

  • Where are you in your seller journey? Just registered, or a few months in?
  • What's your biggest challenge right now? Listings, fulfilment, approvals, or something else?
  • What topic would you most like us to cover first?
  • Your answers will help us tailor our content to exactly what you need. We're here to help — let's build something brilliant together! 🚀
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🎯 New to Selling on Amazon? Join the New Seller Community Group!
by Seller_dnxnrsZIeTNo3
Amazon replied

Hello new sellers!

If you're new to selling on Amazon, we have a dedicated space designed specifically for you – the New Seller Community Group.

Why Join the New Seller Community? 💡

This specialised group is built to support sellers within their first two years of selling on Amazon who are navigating the early stages of your Amazon journey. Instead of searching through general discussions, you'll find:

  • Focused content tailored to new seller challenges
  • Step-by-step guides on category approval, brand approval, listing optimisation, FBA vs. FBM, account health, and more
  • Direct support from Amazon Community Managers who understand your stage
  • Fellow new sellers facing similar questions and sharing solutions
  • Experienced seller and Ask Amazon events tailored for new seller Q&As

How to Join 🚀

Eligible new sellers can click here to visit the New Seller Community Group and start connecting with sellers at your stage of the journey. Please note: in order to access the group, you must have less than 24 months of selling tenure on Amazon, and you must be signed in. Want to create a discussion in the group? Select the New Seller Community Group in the drop down menu.

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🎄 Maximise Your Seasonal Sales Through the New Year
by Seller_xkwDczt8sPSmx
Amazon replied

Hello sellers,

Black Friday and Cyber Monday may be behind us, but the festive shopping season continues to offer excellent revenue opportunities through Christmas and into the New Year. Here's how to make the most of this important period and turn seasonal shoppers into loyal customers.

Why This Period Matters

The weeks from late November through early January represent one of the year's most valuable sales windows. Customers remain active throughout December—buying gifts, redeeming vouchers, and preparing for New Year celebrations. Strong performance now directly impacts your year-end results and creates momentum for Q1.

1. Keep Your Best Sellers Available

  • Replenish stock for products that performed well during Black Friday and Cyber Monday
  • Check inventory levels daily using the FBA Inventory tool
  • Act on restock recommendations promptly to avoid stockouts
  • Plan for sustained demand extending into mid-January

Why this matters: Running out of stock during peak shopping periods means lost revenue and reduced search visibility, affecting both immediate sales and long-term product performance.

2. Focus on Customer Service Excellence

  • Send personalised thank-you messages to recent purchasers
  • Offer targeted incentives for complementary products or repeat purchases with Brand Tailored Promotions
  • Keep response times under 24 hours for all customer enquiries
  • Handle concerns professionally and promptly

Why this matters: Exceptional service during busy periods builds lasting trust and significantly increases customer lifetime value through repeat business.

3. Maintain Your Advertising Presence

  • Keep Sponsored Products campaigns running throughout December
  • Adjust bidding strategies based on your Black Friday performance data
  • Highlight gift-appropriate products as Christmas approaches
  • Continue campaigns into January to capture gift card spending

Why this matters: Consistent advertising ensures you capture ongoing festive demand, which extends considerably beyond the Black Friday weekend.

4. Use Strategic Promotions

  • Set up vouchers to drive traffic and boost conversion rates
  • Create time-sensitive offers to encourage immediate purchases
  • Consider multi-buy promotions to increase average order values

Why this matters: Well-planned promotions help your products stand out in a competitive marketplace and give customers compelling reasons to choose your offerings.

5. Review and Learn

  • Analyse which products and promotional strategies delivered the best results
  • Document any inventory challenges to inform future planning
  • Apply these learnings to strengthen your approach for next year's peak season

How are you approaching the remainder of the festive shopping period? Share your strategies with the community below.

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How Was Your Black Friday/Cyber Monday 2025?
by Seller_xkwDczt8sPSmx
Amazon replied

Hello sellers,

Now that one of the biggest shopping events of the year is over, we want to hear about your experiences during Black Friday and Cyber Monday 2025. Whether this was your first peak season or you're a seasoned seller, your experiences can help build our selling community's knowledge base.

Tell us:

  • What strategies worked well for you this year?
  • Did you try anything new that showed promising results?
  • What lessons did you learn that you'll apply to future sales events?
  • How did your preparation and execution compare to previous years?
  • What would you do differently in 2026?

Already planning for next year? Share what adjustments you're considering - your practical tips could help other sellers strengthen their peak season strategy next year.

💡 Pro Tip: Consider making notes about your experience now while the details are fresh. Even small observations can lead to big improvements for future events.

Drop your top "I wish I had known..." moment below, and don’t forget to upvote helpful replies!

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