We started using Linnworks back in 2016 on their Free plan, which at the time seemed like a great way to manage our growing e-commerce operation. By 2019, they transitioned us to a paid plan costing around £300/month — a steep increase, but we accepted it because the software handled order management and label printing fairly well.
Fast forward to 2021, and the cost has skyrocketed to an eye-watering £14,323 per year. That’s a nearly 48x increase in just a few years with no matching improvement in value or functionality. It feels like we’re being penalised for growing our business.
To make matters worse, we attempted to use Linnworks to list products on Amazon — a feature that’s advertised — but it simply stopped working. No clear explanation, no real support. We were left in the dark, paying a premium for features that don’t even function properly.
In truth, the only thing Linnworks does reliably is manage orders and print shipping labels. Everything else is either broken, outdated, or not worth the cost. For the price we’re now being charged, we expected a much more robust and versatile platform.
I’ll be actively looking for alternatives that offer better value and transparency. Linnworks has unfortunately become a cautionary tale in our tech stack — good at one thing, but wildly overpriced and underdelivering on the rest.
